Facebook Looks Good by Doing Good

Anyone still questioning the power and potential business applications of social media should take notice of a new project initiated by an Internet giant and announced this morning According to The New York Times and ABC News, Facebook has announced a … Continue reading

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Blogging In Your Own Voice

One of the primary rules of blogging is to personalize content in a manner that entices the reader and encourages dialogue.  Yet many businesses are dumping all kinds of articles into their blogs to fulfill what they perceive as an … Continue reading

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Communicating What Matters

In the race to make effective use of social media, many of us are willing to compete, but too few of us begin by asking whether we truly have something substantial to communicate. That is the message that Arianna Huffington … Continue reading

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Social Media Wars

The latest salvo in the battle for social media supremacy is the introduction of Google+, an attempt by the search engine giant to confront the growing popularity (and profitability) of Facebook. As described in a various online articles, Google+ offers … Continue reading

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